Monday, January 26, 2009

Investments, Expectation, Silence, and Deconstruction or Hedgehogs, Foxes, Part II:

You may have thought, given my last post, that I prefer foxes.

Well, I may be a fox by temperament, but foxes don’t have it easy.

Look at Barack Obama.

Right now, he’s got these amazing poll numbers. People appear to understand the complexity of his mission; they appear to have patience; they appear to have a high regard for his capability.

But, people don’t just appear to have high expectations of him. They DO have high expectations of him, and all these expectations are different. That myriad of expectations is one problem; the other problem is that, for each of these voters, they value certain things above others, and they think that Obama shares the same hierarchy. He cannot possibly share the same hierarchy of values with everyone, and when all those folks who have an “investment” in him (“He’s the one I’ve been waiting for”) start to worry that he’s not who they are, his situation will get even more complex, even more difficult, because on the one side, the problems won’t go away quickly, and on the other, the expectations will become part of the problem.

Let’s follow this notion of expectations away from politics and back to speech and communication in general.

Up above, I talked about “investments” and “expectations”.

What if you’re speaking to someone, your words interest them, and you fall silent.

Well, if you’re an actor on a stage, and the folks in the audience think you forgot a line, they get anxious.

But, what if, like Harold Pinter, the recently deceased and revered “angry” British playwright, you build in silence as part of the play?

Anxiety is one audience reaction to silence; increased interest is certainly another, IF the speaker had their interest in the first place.

What has happened during the silence? Deconstruction.

Deconstruction, as a literary theory, tells us that the written text has an obvious, above the line meaning.

But Deconstruction also tells us that texts also are filled with below the line, hidden meanings.

When you, the speaker, have them, then hold them with silence, you are increasing their expectations…you are adding the words and meanings inside the listeners’ heads to the overt speech you have just paused during. Now, when you open your mouth and add words to the silence of your pause, you suddenly have a dialogue where you had monologue.

This moment of renewed speech is dangerous, yet full of possibility, not unlike the moment of truth Barack Obama faces.

Stay tuned.

Sunday, January 18, 2009

The Hedgehog and the Fox

If you haven’t noticed it yet as an “embed” in the “coverage” of communication that my blog is so obsessed with, I’ll hit you over the head with it now: word choice.

In order to talk about word choice, I need to start off with something else.

One of the foremost political thinkers of the 20th century, Sir Isaiah Berlin, went back to ancient times to talk about his symbols for totalitarian and non-totalitarian political systems, the hedgehog and the fox.

The hedgehog knows one big thing.

The fox knows many smaller things.

While I won’t attempt to “unpack” these symbols in terms of Berlin’s larger political points, I will talk about them in terms of word choice.

But first, a relevant anecdote.

In my ill-fated initial attempt to get my master’s degree, in Medieval Studies, I entered the Medieval Institute at the University of Notre Dame.

Let’s just say that things didn’t work out, and I left after one semester.

But I did learn something quite important intellectually.

I wasn’t a hedgehog. I was a fox.

Graduate school is a hedgehog experience, and I was lucky enough to realize quite early that temperamentally, at least at that time, I was NOT happy learning more and more about ONE BIG THING (or as some people term graduate school, "learning more about less and less").

How does that relate to word choice, and how does that relate to you and speeches?

Here’s how:

When you make speeches to people, in your preparation, your organization, and most important, your word choice, you need both some hedgehog and some fox.

You need a kind of intellectual center about you that the hedgehog represents, a kind of compass that lends continuity, credibility, and authenticity to every speech you do.

However, you also need the flexibility, variety, and varied excitement and inspiration that only a fox can have to “mix it up” and speak appropriately and uniquely to each and every audience.

Still not getting it?

Here’s another way of thinking about the difference I’m trying to get across.
The sharp-edged political conflicts between and among notions of what characterizes a president certainly has killed many a forest and is likely to kill more.

However, people do agree that Ronald Reagan and George Bush the younger have similar characteristics.

Presidents Carter, Clinton, and I suspect Obama are in a different category.
I am not making a value judgment, talking about effectiveness, intelligence or any other preference.

Instead, I will characterize Reagan and Bush 2 as hedgehogs.

Reagan talked about Communism for decades. Finally, sufficient people agreed with his ideas that they elected him President.

Bush 2 talked about terrorism relentlessly. At first, after 9/11, he apparent steadfastness and singularity of speech and ideas seemed exactly the sort of leadership needed. When the language persisted despite the difference in contexts that marked the later part of his administrations, doubts increased.

Carter, Bush I, Clinton, and Obama are foxes…they can work on many things and re-invent themselves in the midst of a presidency. This sort of flexibility can be just as valuable as leadership, and it can also appear to be “flip flopping”.

The hedgehog’s obsessive urge is to continually grapple with a single set of terms of reference in the world; in terms of leadership, a kind of intellectual fundamentalist can make a difference in the right context. A leader who appears to only care about one thing and expresses that one thing over and over again in a crisis, IF he reaches a point of “congruence” with his constituents, can point the way forward even in the darkest time.

However, when contexts change, the variety of tools that the fox employs can be more useful.

After almost three decades in my intellectual “Long War”, I was sufficiently established as a fox that the idea of pursuing an advanced degree not only didn’t turn me off, I enjoyed the process, and I was ready for it.

Never forget who you are or what’s important to you when you talk to people.

In between those times, never stop learning, never stop creating new terms of reference, new ways of considering context and terms, never stop trying something new, because communication means getting something across to people…always try to outfox yourself.

Stay tuned.